Job Description

Job Title: Head of Marketing/Director of Marketing (Cmed CRS)

Reports To: Chief Operations Officer

Department: Business Development, CRO Services

Core Responsibilities

The Head of Marketing/ Director of Marketing will manage all day-to-day marketing activities:

• Develop and execute a marketing plan based on knowledge (incl market research) of the CRO market


• Work closely with senior management, customers and team members to develop campaign concepts and marketing materials


• Develop compelling collateral materials such as customer success stories, fact sheets, brochures, e-mail outreach and press releases. This will include the delivery of technical articles to support the sales team in US and Europe


• Plan and execute successful events, including conferences, demonstrations, special corporate events, industry trade shows and Webcasts


• Research and negotiate pricing and contracts for venues, catering, audiovisual, travel, accommodations, awards, giveaways, printing, event staging, keynote speakers and entertainment

Essential Work Experience And Qualifications

• Experience marketing clinical research services


• Experience of researching pharma/ biotech pipelinesExperience in creative or graphic design


• Degree or equivalent in medical/ biology related subject


• Experience marketing of CRO services to biotech, pharmaceutical or life sciences companies


• Demonstrated experience managing multi-channel (i.e., traditional and digital) advertising,


• Demonstration of excellent written and oral communication skills, including the ability to build presentations, prepare  technical papers, journalists and other key opinion leaders


• Willingness to travel approximately 15% (for tradeshows, marketing events, etc

Attributes

• Client focus:  Satisfaction and Solutions


• Dependability: Competence and Quality


• Trustworthy: Open and Honest


• Innovative: Approaches and Technology


• Winners: Win-Win